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Zebra Technologies Lifts 2026 Outlook and Launches $1 Billion Buyback as Shares Surge 17%

Management cites robust device demand alongside momentum from the Elo Touch acquisition as the reason for the stronger guidance.

Overview

  • Zebra now targets 2026 sales growth of 9% to 13%, with the midpoint topping the 9.8% consensus tracked by LSEG.
  • Adjusted earnings per share are forecast at $17.70 to $18.30, above analyst expectations of $17.47.
  • The company authorized a $1 billion share repurchase program.
  • Shares jumped more than 17% following the guidance update and capital return plan.
  • Leaders point to a healthy backlog, pipeline strength, and Elo Touch integration progress, and they expect first-quarter sales and profit to beat estimates.