Overview
- The playoffs open Feb. 28 in Miami, shift to Brooklyn for the March 2 semifinals, and return to Miami for the March 4 championship.
- The March 2 games will air on TNT, truTV and HBO Max, with the winners later competing for a $600,000 prize pool.
- January’s Philadelphia stop drew 21,490 fans—reported as a regular-season record—and generated about $2 million in ticket, merchandise and sponsorship revenue.
- Barclays Center was added on short notice after that success, with tickets now on sale for a venue that holds roughly 17,500 for basketball.
- CEO Alex Bazzell says ratings are down 31% year over year even as revenue topped $27 million last season and is pacing to surpass $40 million this season.