UFC’s White House Card Still Unset With TKO Flagging Costs Near $60 Million
TKO says it will not profit from a roughly $60 million showcase on the South Lawn.
Overview
- TKO confirms a June 14 event on the White House South Lawn to mark the United States’ 250th anniversary.
- President and COO Mark Shapiro says spending is about $60 million inclusive of fighter fees and could increase, with roughly $30 million expected from sponsorships.
- Shapiro says the fight lineup is not finalized even as Dana White has teased an imminent announcement, adding that each bout is planned to be all‑star caliber.
- Broadcast plans remain undecided, with CBS and Paramount+ discussed despite earlier suggestions of a Paramount+ carriage.
- Dana White says about 5,000 will attend around the Octagon, with large‑screen viewing for roughly 85,000 at the Ellipse.