Overview
- Martin Schelling is named Head of Assassin’s Creed Brand, Jean Guesdon becomes Head of Content, and François de Billy takes the new Head of Production Excellence role.
- The leaders will transition into their posts in the coming weeks and join Andrée-Anne Boisvert and Lionel Hiller on the franchise leadership team.
- CEO Yves Guillemot recently said several Assassin’s Creed games, spanning single‑player and multiplayer, are in development, with two Far Cry projects also underway at Vantage.
- The appointments place Assassin’s Creed within Vantage Studios, the Ubisoft subsidiary created under the creative‑houses reorganization and backed by Tencent investment.
- The leadership shift follows months of cost cutting that included game cancellations, delays, layoffs, and studio closures, with the production-focused role intended to improve execution across projects.