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Sydney Sweeney Sets Final Syrn ‘Comfy’ Drop for March 4

The release closes a four-part launch built on size inclusivity, sub-$100 pricing, bold social promotion.

Overview

  • The Comfy capsule features cotton tanks, briefs, bralettes and boyshorts positioned for everyday wear.
  • Brand posts show Sweeney modeling layered black-and-white sets with the campaign tagline “Do What Makes You Naked.”
  • A new behind-the-scenes video previews neutral and chocolate tones while highlighting the collection’s basics-focused styling.
  • Syrn’s debut sold out within hours, and the Romantic collection was later restocked in response to demand.
  • The line spans an advertised 44 bra sizes, reported as roughly 30B–42DDD, with pieces like a $64 demi bra and a $29 knit boxer under $100.