Overview
- The commercial brings back Shah Rukh Khan’s Jawan avatar Vikram Rathore, Ranbir Kapoor’s Brahmastra-inspired persona, and Alia Bhatt’s Rani from Rocky Aur Rani Kii Prem Kahaani.
- Directed by Siddharth Anand, the ad opens with Ranbir punching Shah Rukh and saying, “Sar bachaake, Vikram Rathore,” before Alia steps in to stop the fight in her kitchen.
- The sequence pivots to a brand message as Alia points them to a sturdy pillar, underscoring Rungta Steels’ durability pitch.
- The video is circulating widely online, with viewers praising the production quality and openly guessing at a sizable budget.
- Siddharth Anand shared that he had a blast making the spot, and coverage notes the tie-in with the stars’ next films such as King, Alpha, and Love & War.