Overview
- The commercial aired in the first half of Super Bowl LX, showing Williams injecting a GLP-1 and ordering a new pill version through Ro’s app.
- Williams says the treatment helped her lose about 34 pounds in a year and improved knee stress, blood sugar stability, and cholesterol.
- Ro’s press materials highlight her recent labs, citing a 30% cholesterol decline since 2021 and a drop in estimated lifetime heart-disease risk, while noting typical cholesterol changes are far smaller.
- Viewers criticized the national placement for normalizing prescription weight-loss drugs during a broadcast watched by children and questioned a sports icon endorsing them.
- Ro disclosed that Alexis Ohanian, Williams’ husband, is an investor and board member, as GLP-1 use continues to expand in the U.S., including new oral options.