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Rai and Sanremo Reach Deal to Keep Festival in City Through 2028

Following court‑mandated tendering, final sign‑off rests with the Rai board alongside Sanremo’s Giunta.

Overview

  • The agreement was announced on September 3 after two days of talks at Palazzo Bellevue, and detailed terms have not been disclosed.
  • The arrangement covers the 2026–2028 cycle with an option for two additional years, pending administrative approvals that include a Rai board meeting on September 18 and a Sanremo Giunta review.
  • The 2026 edition is scheduled for February 24–28, with Carlo Conti already designated as artistic director.
  • After rulings by TAR Liguria and the Consiglio di Stato required a public procedure, Rai emerged as the sole bidder and entered negotiations with the city.
  • Just Entertainment’s legal challenge to the tender remains active, with TAR Liguria due to rule on October 17, and the tender sets a minimum €6.5 million per edition, at least 1% of advertising revenues to the Comune, and a 15‑point audience ‘anti‑flop’ clause.