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Poll Shows More Americans Say Bad Bunny Represents the U.S. Better Than Trump

A Yahoo!/YouGov survey taken after the all-Spanish halftime show underscores a sharp partisan divide over who embodies the country.

Overview

  • The Yahoo!/YouGov poll of about 1,700 adults conducted days after the Feb. 8 Super Bowl found 42% chose Bad Bunny versus 39% for President Trump, with 20% unsure.
  • Partisan gaps were pronounced, with 78% of Democrats viewing Bad Bunny favorably and only 12% of Republicans approving as 70% of Republicans disapproved.
  • Regulatory review concluded the broadcast violated no indecency standards after Republican lawmakers urged an investigation.
  • The halftime performance averaged 128.2 million U.S. viewers, ranking as the fourth most-watched Super Bowl show on record.
  • Measured ripple effects followed, including a 35% jump in Spanish learning on Duolingo and an approximately 245% surge in Puerto Rico flight searches on Expedia.