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Paramount Maps TMNT Relaunch With Mattel Toys, YouTube Preschool Series and Pizzerias

The move reflects Skydance-era leadership steering the 40-year-old brand toward family-focused, high-volume franchise building.

Overview

  • Paramount named Mattel the global master toy licensee starting in 2027, including lines tied to Mutant Mayhem 2 and a 2028 live-action/CG hybrid film.
  • A preschool-targeted CG short-form series, Teeny Mutant Ninja Turtles, will debut on YouTube later this year with 30 four-minute episodes.
  • Publishing plans include a prose adaptation of The Last Ronin from Abrams in June and Scholastic’s middle-grade Splinter’s Dojo in September.
  • TMNT-themed pizzerias are planned to open this year in Santa Monica, Monterrey and São Paulo as part of new experiential offerings.
  • Paramount has shelved the R-rated Last Ronin film following the Skydance merger, with original 1990 star Judith Hoag saying she was approached to return, while the next films are dated for September 17, 2027 and November 17, 2028.