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Nintendo Hikes U.S. Prices for Original Switch Hardware

Nintendo says fluctuating U.S. tariffs and market pressures are driving the price adjustments on legacy hardware, with Switch 2 pricing unchanged.

Overview

  • Effective August 3, retailers like Target have listed increases of $30–$50 for the standard Switch, Switch OLED and Switch Lite in the U.S.
  • Nintendo confirmed that select accessories, certain amiibo and the Nintendo Sound Clock: Alarmo will also see price adjustments.
  • Pricing for the newly released Switch 2 console, its physical and digital games, and Nintendo Switch Online memberships will remain at launch levels for now.
  • The company attributed the hikes to evolving market conditions, notably tariffs on imports from manufacturing hubs such as Vietnam, China and Japan.
  • Industry analysts warn that if tariff pressures persist, Nintendo may need to raise Switch 2 hardware prices in the future.