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Meliá to Operate Benalmádena’s Holiday World Resort From March

The takeover folds a 20‑year family resort into Meliá’s Málaga lineup, signaling a push to upgrade leisure and sports amenities.

Overview

  • The complex comprises three superior four‑star hotels—Polynesia, Riwo and Village—and the premium Casamaïa apartments, totaling 864 rooms.
  • Operations will begin next March under the Affiliated by Meliá Holiday World banner.
  • The addition lifts Meliá’s footprint in the province of Málaga to 22 hotels in operation or development.
  • Facilities include a 29,000 m² beach club with nine pools and 11 jacuzzis plus a 3,600 m² sports center, with four pickleball courts set to open for the 2026 season in what is described as Spain’s first dedicated pickleball club at a holiday resort.
  • Holiday World Resort remains owned by Grupo Peñarroya, with the move presented within a reported €125 million investment program tied to five five‑star projects on the Costa del Sol.