Overview
- Neil Howie, a longtime Callaway executive, has been appointed CEO of McLaren Golf.
- McLaren says it has assembled golf‑industry experts alongside world‑class engineers to design and manufacture the equipment.
- Specific products in the initial lineup remain undisclosed until the April 29 unveiling.
- Executives describe the gear as “beautifully engineered, meticulously refined and unmistakably McLaren.”
- Industry reporting notes McLaren faces entrenched rivals and performance limits defined by golf’s rules.