Mass Appeal Launches 'Imagine That' Fan Platform for Dream Hip-Hop Collaborations
The label says participants can follow proposals from submission to potential signings.
Overview
- The platform went live on January 29 and is accepting entries via a web form and Instagram posts tagging @massappealrecs.
- Fans can select up to four artists and four producers to propose a collaboration and receive a shareable graphic of their lineup.
- Submitting involves completing the online form, downloading the generated image, and posting it on Instagram as the official entry.
- Mass Appeal pledges transparency by letting audiences track the journey through final selections, signings, and studio moments.
- Details on how projects will be chosen remain unclear, including whether proposals must include Mass Appeal-affiliated talent.