Overview
- Early forecasts from Talk of the Charts project 260,000–300,000 first-week units for The Fall-Off, which would be 2026’s biggest debut and Cole’s strongest opening since 2018.
- After the Feb. 6 release, Cole announced a non-concert “Trunk Sale Tour ’26,” telling fans he would sell physical CDs directly from his car.
- He made a surprise visit to North Carolina A&T in Greensboro, where large crowds gathered as he sold copies of the album and took photos with students.
- Cole framed the campus stop as a full-circle moment, recalling that he once sold The Come Up there for $1 out of the trunk of the same car.
- He also popped up at a Fayetteville listening event, with videos from XXL showing him greeting fans as he promotes what he described as a double album made with intentions to be his last.