J. Cole Works Surprise Shift at Nipsey Hussle’s Marathon Burger in Los Angeles

Overview

• Videos posted by Kurrco show Cole greeting customers, taking orders, and working the grill inside the Melrose Avenue restaurant.
• The appearance aligned with his Trunk Sale Tour promoting The Fall Off, which debuted at No. 1, following reports that his Honda Civic broke down earlier in the week.
• Marathon Burger opened in March 2025 near The Marathon Clothing store and is operated by Nipsey Hussle’s brother Samiel “Blacc Sam” Asghedom.
• Online reaction was mixed, with some praising the hands-on gesture and others calling it performative.
• A second Marathon Burger location in Long Beach is slated to open on March 1.