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Elliott Puts $1 Billion Into Pinterest as Board Approves $3.5 Billion Buyback

The investment funds an immediate repurchase that signals confidence in Pinterest’s AI and connected‑TV ad plan.

Overview

  • Pinterest will immediately execute a $1 billion accelerated share repurchase using Elliott’s new equity.
  • The board authorized a $3.5 billion repurchase program, with roughly $2 billion targeted for the first half of 2026 when including up to $500 million in planned open‑market buys and $473 million already completed.
  • Elliott’s purchase positions it to become Pinterest’s largest shareholder, up from a previously reported 4.8% stake, according to LSEG data cited in the coverage.
  • Pinterest shares climbed about 8% to 9% in premarket trading following the announcement.
  • Company leaders framed the move as a valuation signal as Pinterest advances AI-driven shopping and connected‑TV advertising after recent retailer ad pullbacks linked to tariffs.