Overview
- ESPN kicked off the effort right after Super Bowl LX with The Handoff, linking Levi’s Stadium to SoFi Stadium and Disneyland as flagship shows originated from the park.
- New content includes the weekly I Scored a Touchdown series profiling 61 Super Bowl scorers and The Biggest Game podcast hosted by Jeremy Schaap, which debuted with Chris Berman.
- Disney’s We’re Going spot reimagines the classic MVP line and features more than 60 Disney characters alongside ESPN and ABC personalities across company platforms.
- Super Bowl LXI is set for Feb. 14, 2027 at SoFi Stadium with a planned simulcast on ESPN and ABC, with Joe Buck and Troy Aikman expected in the primary booth and Lisa Salters and Laura Rutledge on sidelines.
- ESPN and Disney are developing alternate broadcasts and integrations — including a potential ManningCast on ESPN2, a KidsCast, and theme‑park tie‑ins — with specifics still under discussion and subject to approvals, as Disney Advertising packages cross‑platform partnerships.