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Congress Uses Priyanka Gandhi’s Birthday to Launch UP Campaign, Spotlight Assam Role

Congress is foregrounding her in new organisational drives, with a formal role in Assam candidate selection.

Overview

  • Senior leaders, including Mallikarjun Kharge, publicly hailed the 54-year-old Congress general secretary, with the party’s media chief calling her the party’s “quintessential Sherni.”
  • The Uttar Pradesh Congress unveiled a 100-day action plan tied to her profile, starting with a Sitapur rally on January 24 and culminating in a mega event in Lucknow after more than 30 outreach meetings.
  • In Amethi, party workers marked the day by launching the MGNREGA Bachao Sangram from January 12 to 29 to oppose the Centre’s VB-G RAM G Act replacing MGNREGA.
  • Priyanka Gandhi now chairs the Congress screening committee for the March–April Assam assembly elections, in a first for a NehruGandhi family member reported in recent coverage.
  • ThePrint reports that party functionaries view the Assam contest, where DK Shivakumar and Bhupesh Baghel serve as observers and Imran Masood is on the panel, as a key test of her growing influence.