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Cineverse Acquires CTV Ad-Tech Firm IndiCue in $22 Million Deal, With Potential to Reach $40 Million

The platform will plug into Cineverse’s Matchpoint to create a unified system across distribution, monetization, reporting, plus real-time optimization.

Overview

  • Cineverse said the transaction includes up to $18 million tied to future performance milestones, bringing potential total consideration to $40 million.
  • The company raised $13 million in convertible notes to support the closing and for working capital, with a four-year term at 9% interest and the notes convertible into common stock.
  • Shares rose about 15% in early trading after the announcement, according to Deadline.
  • Cineverse forecasts fiscal 2027 revenue of $115–$120 million with technology platforms contributing more than half, while IndiCue is projected to generate about $38 million in revenue and $9.6 million in EBITDA in 2026.
  • IndiCue, founded in 2023, brings 100+ customers in various stages of onboarding and its founding team and senior leaders are joining Cineverse in new roles.