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Boyfriend On Demand’ Sets March 6 Netflix Premiere Starring Blackpink’s Jisoo

Director Kim Jung-sik frames the series around a ‘subscribe to dating’ conceit, affirming Jisoo carries over 95% of the story.

Overview

  • The 10-episode romantic comedy follows Seo Mi-rae, an overworked webtoon producer who tries a virtual dating subscription to experience idealized romances.
  • New stills preview genre-like fantasy dates—from a fairy-tale prince to a first love, a charismatic doctor and an A-list celebrity—alongside glimpses of Mi-rae’s workplace reality.
  • A cameo roster transforms into virtual boyfriends, including Seo Kang-jun, Lee Soo-hyuk, Ong Seong-wu, Lee Jae-wook, Lee Hyun-wook, Jay Park, Kim Young-dae and Lee Sang-yi, with Yoo In-na as a matching manager.
  • Supporting players across the virtual and real worlds include Gong Min-jung, Ha Young, Jo Han-chul, Lee Hak-joo, Kim Ah-young and Ko Kyu-pil, expanding the show’s universe.
  • In fresh interviews, Jisoo thanks fans—explicitly addressing audiences in India—calls the role her first contemporary rom-com and says playing someone her age helped her shape Mi-rae.