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Bad Bunny Shows Off Adidas BadBo 1.0 ‘Rise’ at Super Bowl Press Conference

The appearance follows a surprise 1,994‑pair release that sold out at $160, with resale listings near $1,000.

Overview

  • Bad Bunny wore the BadBo 1.0 in the ‘Rise’ colorway at the Super Bowl LX Halftime Show press conference at Moscone Center West in San Francisco.
  • The ‘Rise’ pair features an off‑white base with black overlays, a gum sole, cobalt blue accents including blue lace tips, and his signature stitch detail on the tongue.
  • Design cues described include distinctive cutout side panels and a lacing system routed through black overlays, giving the shoe a modern take on ’90s basketball styling.
  • The on‑foot look offers a closer view of a colorway first seen in his “BOKeTE” music video released in April.
  • The BadBo 1.0 launched via a dedicated site as his first signature sneaker, limited to 1,994 numbered pairs at $160, and the sold‑out run is now listed on resale platforms around $1,000; release plans for the ‘Rise’ colorway remain unconfirmed.