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Apple Retires iTunes Movies and TV Shows Apps in tvOS 26.4 Beta

Purchases now occur in the Apple TV app.

Overview

  • The tvOS 26.4 developer and public betas remove the standalone iTunes Movies and iTunes TV Shows apps, directing buying and playback to the Apple TV app.
  • Existing iTunes movie and TV purchases remain available within the Apple TV app.
  • Apple has notified customers that iTunes Wish Lists are being retired and provided links to migrate items to the Apple TV watchlist.
  • The change extends a multi‑year consolidation of Apple’s media storefronts that began in 2023, while the iPhone still retains an iTunes Store option for music purchases.
  • tvOS 26.4 also introduces audio setting updates that swap the Dolby Atmos label for Spatial Audio and adds a Continuous Audio Connection option over HDMI, with a public release planned for spring.