Overview
- BNP Paribas data shows Claude’s daily active users rose 11% and site visits increased 6.5% in the days after the Super Bowl campaign.
- Appfigures estimates U.S. downloads reached 148,000 from Sunday through Tuesday post‑game, a 32% jump from the prior three‑day period.
- Claude climbed from No. 41 to No. 7 on the U.S. App Store, its highest ranking to date, as the ad positioned the chatbot as ad‑free.
- OpenAI CEO Sam Altman publicly called Anthropic’s commercials “deceptive” and “clearly dishonest,” responding to spots that mocked ChatGPT ads.
- Anthropic closed a $30 billion funding round at a $380 billion valuation, while reporters note Claude’s user base still trails ChatGPT and Gemini and gains may also reflect the recent Opus 4.6 release.